Partners
Measurable marketing for legal professionals
Why are people choosing First4Lawyers?
- 5 star ratings on Google Reviews and Trustpilot
- Excellent 4.9 out of 5 on Trustpilot
- 4.5 out of 5 on Google Reviews
- Over 13,500 Trustpilot reviews
Ian Howard
Start Growing Your Firm Today
Trusted Across The Industry
How It Works
Got questions? We’ve got answers.
Marketing campaign
Pre-qualified leads
Direct delivery to firms
Conversion
Measurable ROI
Over 42,000 enquiries in 2024
Top-level ROI figure
With conversation rates of:
- 73% for personal injury enquiries
- 33% for clinical negligence enquiries
- 28% for conveyancing enquiries
How we do it?
The Numbers Speak for Themselves
- Our TV adverts have reach 80% of the adult population
- A brand that generates over 3,000 searches per month
- Over 15.5 million views on TikTok
- Our team made 67,718 calls to clients
The results?
The UK's most seen legal brand
Housing Disrepair Leads, Simplified.
Tap into the growing demand for housing disrepair leads with high volume, cost-effective lead generation services.
Check the numbers.
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Conveyancing
Improve your firm's profitability with high-intent conveyancing leads through F4LPLus, where prospects actively choose YOU.
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Clinical Negligence
Grow your firm's caseload with fully vetted clinical neglgence claims from the UK's most trusted/seen legal brand.
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Housing Disrepair
Tap into the growing demand for housing disrepair claims with high volume, cost-effective lead generation services.
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Personal Injury
Secure high-quality, fully vetted personal injury claims with a world class lead generation service you can trust.
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You'd be in good company.
Quickly scale your team's pipeline without increasing the burden to find clients.
With First4Lawyers, you're able to grow your firm's revenue and reputation with high-quality, pre-qualified leads delivered directly to your team - allowing you to focus on building a thriving, profitable practice.
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We specialise in delivering qualified leads across Personal Injury, Clinical Negligence, Housing Disrepair and Conveyancing. Our services help firms scale efficiently, reducing the time spent on prospecting, enabling them to focus on client service.
We utilise an omni-channel marketing strategy, including TV advertising, social media, SEO, and PPC, to drive potential clients to our website or legal services team. These enquiries are then vetted to ensure they meet eligibility criteria before being passed to your firm.
We adapt our approach to maintain lead quality to reflect the work type, using a combination of smart online pre-qualification through to building in the human touch to ensure our legally trained legal services team, lead by an experienced solicitor, assess enquiries through a rigorous vetting process. This ensures our firms receive relevant, high-quality enquiries to boost their caseloads, enabling focus on growing their brand and delivering excellent client experiences.
Our services are tailored to meet the specific needs of each legal area, ensuring firms receive relevant and high-quality enquiries. Our approach is designed to optimise conversion rates and provide firms with leads to build their caseloads for their specialist legal services. Our legal services team, overseen by an experienced personal injury solicitor Jacqueline Busby, vet all personal injury and clinical negligence claims. Meanwhile, services such as conveyancing and HDR are rigorously vetted to our exacting high standards to ensure all pertinent information about the client’s needs are captured – and in the case of conveyancing, consumers actively select to speak to your firm based on your profile and experience.
Unlike many providers now owned by law firms, First4Lawyers stands apart from other lead generation providers due to our commitment to independence and fairness. Our independence means we ensure every lead is fairly and equitably distributed to our panel firms with no cherry-picking or in-house prioritisation. While the market has seen increased consolidation, with lead generators merging with law firms, we remain focused on delivering high-quality, unbiased enquiries to support the growth of our partners.
This depends on the lead type. Details can be sent directly via email for follow-up – and we’re also flexible in providing API integration, meaning leads can be delivered directly into your CRM or client management system. We also support the possibility to transfer the claimant on a phone call in real time. Whatever your preference, our onboarding team will work with you to support your needs.
Our panel firms consistently see increased client acquisition, improved ROI and a stronger market presence. We're confident that our services will help your firm grow sustainably and profitably and can talk through typical conversion rates and ROI levels for different areas of law depending on your requirements.
Receive a steady flow of cases looking for help
with housing disrepair.
How we compare to the rest.
Marketing Agencies.
Marketing agencies are great at big picture strategies, but when it comes to delivering high-quality legal leads, they fall short. They often lack the focus and expertise you need to grow your practice.
Lead Gen Companies.
Other lead generation companies often priortise quantity over quality. With unvetted leads and poor ROI, they leave you spending more time chasing cold leads than securing new clients.
Going In-House.
Building an in-house team may seem like a good idea, but it's costly, time-intensive, and risky without the right expertise or resources. Why reinvent the wheel when we've already perfected it?
Meanwhile... First4Lawyers.
At First4Lawyers, we specialise in delivering high-quality leads generated through our extensive marketing network, enabling you to focus on growing your firm. With proven expertise and a fully managed service, we remove the guesswork from your marketing efforts.
How does our housing disrepair process work?
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1. We reach your ideal clients.
Using a variety of cutting-edge marketing efforts, we reach millions of users per month.
2. Lead qualification & vetting.
For housing disrepair, we rigorously vet each lead to ensure there is genuine lead potential, before passing to your team for follow-up.
3. Prospects are sent to your team.
Your team then receive the leads via API integration or email alert, allowing you to nurture and convert at your own pace.
4. You reap the benefits.
With full transparency, you can easily measure the return on investment of our partnership, and scale up/down whenever you need.
Your Partner in Legal Growth.
Get Started Today.
You can find our terms of use, privacy policy and our cookie policy here.
Our partner firms found a reliable lead generation partner. So can yours.
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What type of leads would you like?
Recieve tailored leads for your practice area, ensuring your team can focus on what they do best - delivering excellent legal services while we grow case volume.
Conveyancing
Improve your firm's profitability with high-intent conveyancing leads through F4LPLus, where prospects actively choose YOU.
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Clinical Negligence
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Grow your firm's caseload with fully vetted clinical negligence claims from the UK's most trusted/seen legal brand.
Personal Injury
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Secure high-quality, fully vetted personal injury claims with a world class lead generation service you can trust.
Housing Disrepair
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Tap into the growing demand for housing disrepair claims with high volume, cost-effective lead generation services.
Ready to scale your housing disrepair caseload?
Expand your firm's client base through reliable, pay-per-lead solutions tailored to your needs.
Scalable
Growth.
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of legal lead generation experience.
visited our
website across
2024.
for our
advertisements
across all channels.
What does a partnership with First4Lawyers look like?
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A reliable source of lead generation.
We generate hundreds of thousands of enquiries a year and have a proven track record of consistently delivering only the highest quality valuable leads for our panel firms day in, day out.
Prequalified for quality.
All leads are pre-qualified by our experienced claims team, led by a qualified solicitor, providing customers with the best possible experience as reflected in our ‘excellent’ Trustpilot rating from over 17,000 reviews.
A variety of casetypes.
We provide a varied mix of personal injury leads, including work accident, occupier liability and serious injury, with average conversion rates of 75% (2023, Q2 data).
Pabla & Pabla Solicitors in Manchester utilise First4Lawyers as a key partner in their lead generation, enabling them to receive cases directly from our expert marketing team.
Industry leading forecasts.
Our unique insights and experience ensure that our forecasts are always attainable and industry leading in terms of competitiveness and value.
Marketing campaigns seen by millions.
We employ specialists in the areas of marketing that deliver real results, from award-winning creatives to market-leading Search Engine Optimisation, Paid Social and Pay-Per-Click specialists. Part of our success is the regular review and reinvigoration of our campaigns across all channels.
Flexible to suit you.
We offer different ways of working with us for maximum flexibility: a fixed fee model providing guarantees on cost and a fee per enquiry model, giving you peace of mind that you’ll only pay for the leads you receive.
Ready to scale your housing disrepair caseload?
Expand your firm's client base through reliable, pay-per-lead solutions tailored to your needs.
Scalable
Growth.
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Leads are fairly distributed across our partners, with no cherry-picking or inequity.
Round-Robin
System.
Work alongside the UK's most-seen legal brand - 80% of the adult population has seen one of our ads.
A Proven
Partner.
Our tried-and-tested model means you only pay for the leads you receive.
A New Approach
To Marketing.
Our tried-and-tested model means you only pay for the leads you receive.
Risk-Free
Marketing.
Work alongside the UK's most-seen legal brand - 80% of the adult population has seen one of our ads.
A Proven
Partner.
Leads are fairly distributed across our partners, with no cherry-picking or inequity.
Round-Robin
System.
