Partners
Measurable marketing for legal professionals
Why are people choosing First4Lawyers?
- 5 star ratings on Google Reviews and Trustpilot
- Excellent 4.9 out of 5 on Trustpilot
- 4.5 out of 5 on Google Reviews
- Over 13,500 Trustpilot reviews
Ian Howard
Start Growing Your Firm Today
Trusted Across The Industry
How It Works
Got questions? We’ve got answers.
Marketing campaign
Pre-qualified leads
Direct delivery to firms
Conversion
Measurable ROI
Over 42,000 enquiries in 2024
Top-level ROI figure
With conversation rates of:
- 73% for personal injury enquiries
- 33% for clinical negligence enquiries
- 28% for conveyancing enquiries
How we do it?
The Numbers Speak for Themselves
- Our TV adverts have reach 80% of the adult population
- A brand that generates over 3,000 searches per month
- Over 15.5 million views on TikTok
- Our team made 67,718 calls to clients
The results?
The UK's most seen legal brand
Personal Injury Leads, Simplified.
Secure high-quality, fully vetted personal injury leads with a world class lead generation
service you can trust.
Check the numbers.
⇣
Conveyancing
Improve your firm's profitability with high-intent conveyancing leads through F4LPLus, where prospects actively choose YOU.
➔
Clinical Negligence
Grow your firm's caseload with fully vetted clinical neglgence claims from the UK's most trusted/seen legal brand.
➔
Housing Disrepair
Tap into the growing demand for housing disrepair claims with high volume, cost-effective lead generation services.
➔
Personal Injury
Secure high-quality, fully vetted personal injury claims with a world class lead generation service you can trust.
➔
You'd be in good company.
Quickly scale your team's pipeline without increasing the burden to find clients.
With First4Lawyers, you're able to grow your firm's revenue and reputation with high-quality, pre-qualified leads delivered directly to your team - allowing you to focus on building a thriving, profitable practice.
⇣
First4Lawyers provides a comprehensive range of services to support personal injury firms in securing high-quality, vetted enquiries. Our expert marketing team generates leads through an omni-channel strategy. Each enquiry is rigorously assessed by our legal services team who are managed by an experienced solicitor to ensure it meets strict eligibility criteria before being passed to a panel firm. Our service provides a reliable and cost-effective way to grow caseloads with consistent claims.
We utilise an omni-channel marketing strategy, including TV advertising, social media, SEO, and PPC, to drive potential clients to speak to our legal services team. Our performance team has decades of experience, ensuring consistency and reliability.
Each enquiry is rigorously assessed by our legal services team to ensure it meets strict eligibility criteria before being passed to a panel firm. Our legal services team is led by former solicitor, Jacqueline Busby. Our experts provide customers with the best possible experience, as reflected in our ‘excellent’ Trustpilot rating from over 18,000 reviews.
Our services are tailored to meet the specific needs of each legal area, ensuring firms receive relevant and high-quality enquiries. Our approach is designed to optimise conversion rates and provide firms with leads to build their caseloads for their specialist legal services. Our legal services team, overseen by an experienced personal injury solicitor Jacqueline Busby, vet all personal injury and clinical negligence claims. Meanwhile, services such as conveyancing and HDR are rigorously vetted to our exacting high standards to ensure all pertinent information about the client’s needs are captured – and in the case of conveyancing, consumers actively select to speak to your firm based on your profile and experience.
Unlike many providers now owned by law firms, First4Lawyers stands apart from other lead generation providers due to our commitment to independence and fairness. Our independence means we ensure every lead is fairly and equitably distributed to our panel firms with no cherry-picking or in-house prioritisation. While the market has seen increased consolidation, with lead generators merging with law firms, we remain focused on delivering high-quality, unbiased enquiries to support the growth of our partners.
After our legal services team successfully vet a claim, you will receive a written summary document which outlines all of the pertinent details of the case, including injury details, liability, limitation aspects and client contact details. The details of this claim can be delivered flexibly to suit your firm, including by email or by API integration, but will be sent in real-time saving you time and money on data capture and client onboarding. We also support the possibility to transfer the claimant on a phonecall in real time. Whatever your preference, our onboarding team will work with you to support your needs.
Our panel firms consistently see increased client acquisition, improved ROI and a stronger market presence. We're confident that our services will help your firm grow sustainably and profitably and can talk through typical conversion rates and ROI levels for our current personal injury leads.
Receive a steady flow of fully vetted cases looking for help with personal injury.
How we compare to the rest.
Marketing Agencies.
Marketing agencies are great at big picture strategies, but when it comes to delivering high-quality legal leads, they fall short. They often lack the focus and expertise you need to grow your practice.
Lead Gen Companies.
Other lead generation companies often priortise quantity over quality. With unvetted leads and poor ROI, they leave you spending more time chasing cold leads than securing new clients.
Going In-House.
Building an in-house team may seem like a good idea, but it's costly, time-intensive, and risky without the right expertise or resources. Why reinvent the wheel when we've already perfected it?
Meanwhile... First4Lawyers.
At First4Lawyers, we specialise in delivering high-quality leads generated through our extensive marketing network, enabling you to focus on growing your firm. With proven expertise and a fully managed service, we remove the guesswork from your marketing efforts.
How does our personal injury process work?
⇣
1. We reach your ideal clients.
Using a variety of cutting-edge marketing efforts, we reach millions of users per month.
2. Lead qualification & vetting.
Our legal services team vet each lead, and you'll receive a written summary document which outlines all of the pertinent details of the case.
3. Prospects are sent to your team.
We are flexible in delivering leads to your firm, including by email or API integration. We also support the possibility to transfer the claimant on a phone-call in real time.
4. You reap the benefits.
With full transparency, you can easily measure the return on investment of our partnership, and scale up/down whenever you need.
Your Partner in Legal Growth.
Get Started Today.
You can find our terms of use, privacy policy and our cookie policy here.
Our partner firms found a reliable lead generation partner. So can yours.
➔
⇣
What type of leads would you like?
Recieve tailored leads for your practice area, ensuring your team can focus on what they do best - delivering excellent legal services while we grow case volume.
Conveyancing
Improve your firm's profitability with high-intent conveyancing leads through F4LPLus, where prospects actively choose YOU.
➔
Clinical Negligence
➔
Grow your firm's caseload with fully vetted clinical negligence claims from the UK's most trusted/seen legal brand.
Personal Injury
➔
Secure high-quality, fully vetted personal injury claims with a world class lead generation service you can trust.
Housing Disrepair
➔
Tap into the growing demand for housing disrepair claims with high volume, cost-effective lead generation services.
Ready to scale your personal injury firm?
Every lead is rigorously vetted by our legal services team to ensure only eligible cases reach you.
High-Quality
Leads.
⇣
Transparent and measurable lead generation ensures maximum return on investment.
Proven
ROI.
Work alongside the UK's most-seen legal brand - 80% of the adult population has seen one of our ads.
A Proven
Partner.
We specialise in delivering a steady stream of leads tailored to your firm's capacity.
Steady Case
Pipeline.
for personal
injury in
2024.
made to clients, qualifying each claim.
visited our
website across
2024.
for our
advertisements
across all channels.
What does a partnership with First4Lawyers look like?
⇣
A reliable source of lead generation.
We generate hundreds of thousands of enquiries a year and have a proven track record of consistently delivering only the highest quality valuable leads for our panel firms day in, day out.
Prequalified for quality.
All leads are prequalified by our experienced legal services team, led by a qualified solicitor, providing customers with the best possible experience as reflected in our ‘excellent’ Trustpilot rating from over 18,000 reviews.
A variety of case types.
We provide a varied mix of personal injury leads, including work accident, occupier liability and serious injury, with average conversion rates of 70% (2024).
Industry-leading forecasts.
Our unique insights and experience ensure that our forecasts are always attainable and industry-leading in terms of competitiveness and value.
Marketing campaigns seen by millions.
We employ specialists in the areas of marketing that deliver real results, from award-winning creatives to market-leading Search Engine Optimisation, Paid Social and Pay-Per-Click specialists. Part of our success is the regular review and reinvigoration of our campaigns across all channels.
Ready to scale your personal injury firm?
We specialise in delivering a steady stream of leads tailored to your firm's capacity.
Steady Case
Pipeline.
Work alongside the UK's most-seen legal brand - 80% of the adult population has seen one of our ads.
A Proven
Partner.
Transparent and measurable lead generation ensures maximum return on investment.
Proven
ROI.
Every lead is rigorously vetted by our claims team to ensure only eligible cases reach you.
High-Value
Leads.
Transparent and measurable lead generation ensures maximum return on investment.
Proven
ROI.
⇣
Transparent and measurable lead generation ensures maximum return on investment.
Proven
ROI.
Every lead is
rigorously vetted by
our claims team to ensure only eligible cases reach you.
High-Value
Leads.
Transparent and measurable lead generation ensures maximum return on investment.
Proven
ROI.
What does a partnership with First4Lawyers look like?
⇣
A reliable source of lead generation.
We generate hundreds of thousands of enquiries a year and have a proven track record of consistently delivering only the highest quality valuable leads for our panel firms day in, day out.
Prequalified for quality.
All leads are pre-qualified by our experienced claims team, led by a qualified solicitor, providing customers with the best possible experience as reflected in our ‘excellent’ Trustpilot rating from over 18,000 reviews.
A variety of casetypes.
We provide a varied mix of personal injury leads, including work accident, occupier liability and serious injury, with average conversion rates of 70% (2024).
Industry leading forecasts.
Our unique insights and experience ensure that our forecasts are always attainable and industry leading in terms of competitiveness and value.
Marketing campaigns seen by millions.
We employ specialists in the areas of marketing that deliver real results, from award-winning creatives to market-leading Search Engine Optimisation, Paid Social and Pay-Per-Click specialists. Part of our success is the regular review and reinvigoration of our campaigns across all channels.
Our independence.
We're proud to be independent and family-owned. All of the leads we generate for our clients are solely theirs, with no cherry-picking or competing interests. Our focus is on delivering high-quality, exclusive leads that help law firms grow without conflict.
Our Independence
We're proud to be independent and family-owned. All of the leads we generate for our clients are solely theirs, with no cherry-picking or competing interests. Our focus is on delivering high-quality, exclusive leads that help law firms grow without conflict.